End of retail customer service as the weakest link for Microsoft products?

Not an unusual view in some Best Buy stores: empty displays or
misplaced merchandise, not to mention frozen PCs. This is my experience.

Microsoft has finally decided to be on top of things to guarantee that its latest PCs with Windows 8 get to more customers, taking a page from the Apple stores. Needless to say Apple sells more and more computers and software thanks to a well greased retail system where the customer service reps actually know what they are talking about, let alone the quality of their products. Contrast that with the poor experience you get when visiting a retail store like Best Buy or a similar chain. First of all, the reps kind of elude you and if you finally get their attention they may talk down to you and try to get rid of you as soon as possible. Or even worse, they don't understand your questions if you happen to be a more educated consumer. The other day I asked one of these young fellows "What is the computer with the best quality, the best materials?", I said that referring to some flimsy plastic HP laptops and looking for something better. Though I had to rephrase my question, the fellow replied "I don't understand your question" (!) with an unequivocal expression of annoyance. I don't think this is just my personal experience. Let's hope that, now that Microsoft and Best Buy are teaming up to open 500 Windows Store locations inside this big retailer stores, things get better. On the other hand, I hope that Microsoft Retail Stores improve as well. I remember very well when I visited the one in Times Square, New York (is it still there?) to find a very nice place with nice reps but not too well versed in Windows 8. I was showing to some of them how to use Windows 8... (!) Retail will continue to be the weakest link for Microsoft as long as they continue to hire at lower wages people who are not exactly experts in their wares (unlike the Apple guys). Why don't you hire people who really know IT and who appreciate Microsoft products? The caveat is: you will have to pay them higher wages... That's small potatoes for the deep pockets of Microsoft, so why not?